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Privacy policy

How we use and protect the data of people who give, sponsor or write to us.

Last updated: October 31, 2026.

1. Who we are

Asociación Luz de María (operating as Hogar Luz de María), Tax ID (NIT) 42874416, 4a avenida 2-18 zona 4, Aldea Choacorral, San Lucas Sacatepéquez, Guatemala, is responsible for the data you give us. Contact: info@hogarluzdemaria.org.

2. What we collect

  • When you give or sponsor: name, email, WhatsApp number, country, chosen amount and level (and Guatemalan Tax ID only if you need a Guatemalan receipt).
  • When you write to us: name, email, WhatsApp and your message.
  • When you pay: your card details go directly to the payment processor (PayPal or VisaNet). We never see or store your card number.
  • When you browse: anonymous usage data through Google Analytics, only if you accept optional cookies.

3. How we use it

To process your gift and send your receipt, to keep you updated as a sponsor, to answer your messages and, if you opt in, to send you news and campaigns from the Home.

4. WhatsApp and email

We contact you on WhatsApp (a Meta service) and by email (Microsoft 365) only about your gift, your sponsorship or, if you opted in, news from the Home. To stop: reply STOP on WhatsApp, use the unsubscribe link in any email, or write to info@hogarluzdemaria.org. We process it as soon as possible, at no cost.

5. Who we share it with

Only the services we need to operate: Odoo (our management system and website), Microsoft 365 (email), Meta/WhatsApp (messages), PayPal and VisaNet (payments) and Google (website statistics). We never sell or rent your data. Some of these services store data outside Guatemala.

6. How long we keep it

While you are a donor or sponsor, and afterwards for as long as Guatemalan law requires for accounting and tax records.

7. Your rights

You can ask us to access, correct or delete your data, withdraw consent or unsubscribe at any time by writing to info@hogarluzdemaria.org. If you live in Spain or the EU, you also have your rights under the GDPR, including data portability and the right to complain to your data protection authority. If you live in Canada, you have rights under PIPEDA.

8. Children

This website does not collect data from minors. We never publish faces, full names or details of the children in our care.

9. Cookies

We use cookies needed for the site to work and, with your consent, analytics cookies (Google Analytics and Google Tag Manager). You can change your choice in the cookie banner. More details in our cookie policy.

10. Changes

If we update this policy, we'll change the date at the top of this page.